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Manu Delgado Nieto English Español

Chief Information Officer · Madrid, Spain

Business first.

Engineer at heart.

I lead technology organizations where business comes first and technical depth is what makes execution real. 9+ years as CIO across three industries, reporting to CEO. Building teams with industry-lowest turnover, shipping transformation that moves P&L, equally comfortable in the boardroom and in the stack.

Case · Vecttor (Cabify Group)

Scaled ×13 in 6 years.
Built the stack that made it possible.

2018<300 frontline employees 20244,000+ frontline employees · €200M
Leadership9+years as CIO
18+ in tech
Scale€200Mrevenue at Vecttor
reached in 6 years
Team<5%turnover across departments
industry-lowest · highest eNPS
International5countries worked and studied in
Spain · Germany · Canada · USA · China

Who I am

Manu Delgado Nieto, CIO, Madrid

An executive who thinks business, builds like an engineer.

I lead technology organizations where technology is a strategic lever of the business, not a back-office. My starting point is always the business problem: P&L, customer experience, operational efficiency, competitive advantage. The stack is the means, not the point.

That said, I'm not a management-only CIO. My background is Computer Science at UPM and I've never let the technical depth rust. When a critical issue hits production at 2am, I know what the telemetry is telling us. When a vendor oversells, I can tell. When the team debates Kubernetes, databases or a genAI architecture, I'm in the room as a peer.

That dual fluency, boardroom and stack, is what my track record is built on: three industries (mobility, media, retail), scale from 300 to 4,000+ payroll employees, teams with the lowest turnover and highest eNPS in their companies, and transformation projects that actually shipped and moved numbers.

Experience

Three industries. Eighteen years. Real outcomes.

Feb 2025 — Now
NOW

Chief Information Officer, Spain

Groupe Afflelou · Retail · Optical · 380+ stores

Alain Afflelou

Member of the Executive Committee, reporting directly to the CEO. Full Technology P&L ownership across Product, Engineering, Data, Infrastructure and Cybersecurity. Leading a 30+ person team through a deep transformation: Agile/OKR adoption, infrastructure consolidation, resolution of 7-year stalled strategic projects, and genAI-based IT support rollout.

Business
P&L ownershipROI-driven prioritization7-year projects delivered
Stack
SalesforcePOS · multi-siteAzuregenAI
Geography
ESMadrid
Oct 2018 — Oct 2024

Chief Information Officer

Vecttor (Grupo Cabify) · Mobility · Ride-hailing · Madrid

Cabify

Member of the Executive Committee, reporting directly to the CEO. Created Product, Engineering, Systems, Data and Processes from the ground up. Scaled from a 300-employee startup to 4,000+ employees in payroll, €200M revenue and positive EBITDA in a complex regulatory environment. Led a 25-person team with <5% turnover (industry-lowest) and the highest employee satisfaction scores. Designed the full stack: Azure with Kubernetes and datalakes, ERP as core, IoT (telemetry, mobile access, mobile POS), ATS with genAI for recruitment (−60%+ hiring cost), custom apps and BI with predictive analytics.

Business
13× frontline headcount growth€200M revenue−60%+ hiring costEV transition
Stack
Azure · KubernetesIoT · TelemetrygenAICPO · eMSPPredictive BI
Geography
ESMadrid
Apr 2016 — Sep 2018

Chief Information Officer

elEconomista.es · Media · Financial publishing · 13M monthly uniques

Eleconomista Es

Member of the Executive Committee, reporting directly to the General Manager. Led Systems, Development and Production. Primary focus: unifying the two previously siloed technical areas of the company into a single organization, a structural change that enabled everything that followed. Defined the digital transformation strategy: cloud migration, Big Data, digital workplace, CRM, Marketing Automation, GDPR. Unified disaggregated customer data into a single repository, significantly improving advertising sales.

Business
Org merger · 2 tech areasAd revenue upliftChange management
Stack
Cloud migrationBig DataCRM · Marketing Auto.GDPR
Geography
ESMadrid
2006 — 2016

Earlier career

Consulting & Business Development · MAPFRE · Santander · Reale · Prosegur

SantanderMapfreReale MutuaMetro Madrid

Client accounts on MAPFRE, Santander, Santander Consumer Bank (Germany) and Reale: innovation and transformation projects, customer journey design, process mapping and change management. Delivered +25% cross-selling through a new sales process at MAPFRE. Business development at Toronto HiFi (Canada): +22% sales, −60% stock. Technical Coordinator at Prosegur on the Metro de Madrid project.

Business
+25% cross-selling+22% sales · −60% stock
Geography
ESMadridDEMönchengladbachCAToronto

Education

Academic & continuous learning.

2015 · Executive MBA

Executive MBA

IESE Business School

2-year program
Madrid · Barcelona · Shanghai · New York

ESCNUS

2021 · MIB

Master in Internet Business

ISDI

Madrid · 1-year program

ES

2006 · MSc Eng.

Computer Science Engineering

Universidad Politécnica de Madrid

5-year BSc + MSc engineering degree

ES

2011 · IELP

IELP

Brock University

St. Catharines · Canada · Merit Award

CA
Credentials
PMI-ACP · Agile PractitionerHCMBOK · Change ManagementTOEIC 970 / 990

Where

Eighteen years across five countries.

Three countries where I have worked and four where I have studied. Not CV tourism: teams, clients and classrooms in different time zones, which is where you learn to lead without being in the room.

MadridMönchengladbachTorontoToronto · WorkSt. Catharines · EducationBarcelonaNew YorkShanghai

North America

  • CATorontoWork
  • CASt. CatharinesEducation
  • USNew YorkEducation

Europe

  • ESMadridWork · Education
  • DEMönchengladbachWork
  • ESBarcelonaEducation

East Asia

  • CNShanghaiEducation
Work Education Both
ESMadridDEMönchengladbachCATorontoESBarcelonaUSNew YorkCNShanghai

My other half

Engineer at heart.

I keep enough technical depth to challenge architectures, vendors and technology decisions. This is not developer nostalgia: it is what lets me tell a solid proposal from a well-sold one, commit to a timeline that holds, and know when the team is right and I am not.

I keep it sharp two ways: by telling it on stages and in the media, and by building product of my own that reaches real users.

Beyond the office

From Las Vegas to national TV.

USKeynote · International

Data is Oxygen

Geotab Connect · Las Vegas · Feb 2024

Las Vegas

Roundtable on how telemetry data drives strategic decision-making and process automation at scale. Sharing the Vecttor and Cabify playbook on an international stage alongside global mobility peers.

ESNational TV · Spain

Zoom Net

TVE · La 1 & Canal 24 Horas · Oct 2023

TVE

Featured on TVE’s technology programme discussing the digital transformation of mobility and the use of mobile-embedded POS terminals in fleet vehicles. Public-service broadcast, prime-time visibility.

Watch the broadcast ↗
Beyond the office
ScoringmyTop 3 CIO/CDO on LinkedIn · SpainSee the rankingScoringmy, by PeopleXBrand2026
SINFILTROA conversation on Historias SINFILTROWatch the conversation ↗SINFILTRO, by Marcelo Castelo2026
PeopleXBrandTop 10 CIO/CDO on LinkedIn · SpainSee the rankingPeopleXBrand ranking2025
GeotabCar sharing, subscription & keyless solutionsWatch the event recap ↗Geotab Partners Day · Madrid2023
Instituto de Gestión del CambioAgile Culture & Digital TransformationWatch the talk ↗7th Change Management Congress · Madrid2022
TelefónicaVehicle fleet data strategyTelefónica Tech · LinkedIn Live2021

Side products

The lab where I keep my judgement sharp.

Two products in production I use to test first-hand what I later have to assess in the boardroom: architectures, vendors, ways of working. Plus a way of building them that is the experiment itself, a network of AI agents covering the whole cycle. Here wrong calls cost something, which is what makes them useful.

How I build them

A network of agents, not a copilot.

Both products are held together by specialised AI agents covering the whole cycle. This is not code completion: it is a chain where each agent owns a job, hands over to another and answers for its own work. Running it looks a lot like running a team, and that is exactly the point.

DevelopmentOne agent per language and environment. Each writes its code and the tests for it.
E2E testingAgents walking the full flows, independent from whoever wrote the code.
DocumentationThey keep technical docs and architecture decisions current.
CoordinationAgents propagating changes between the web and app projects so they never drift apart.
DesignThey apply the design system and check new screens stay inside it.
MonitoringThey read production errors, group them and open issues with context.
ResolutionThey pick those issues up, propose the fix and leave it ready for review.

ManuSplit

Web + Android app · in production

Shared group expenses, offline-first. Installable web and Android app, same backend and same design system.

ProductMulti-currency and minimal settlementConverts between currencies and reduces the split to the fewest possible transfers, instead of everyone paying everyone. With notifications when something affects you.
DevicesDesktop to mobile, no shortcutsA different interface on desktop and on mobile, not the same one shrunk. Installable as an app with its own launch screen per model, from iPhone SE to iPad Pro, plus a native Android app.
DeliveryCI/CD on GitHub, nothing done by handEvery change runs the tests and deploys itself, front to the hosting and backend to its own environment, with a staging step no change gets to skip.
React 18TypeScript strictViteTailwind + shadcn/uiSupabaseReact Query + IndexedDBVirtualized listsi18nextPlaywright e2eAndroid
manusplit.delgadonieto.com →Android app on Google Play — coming soon

ManuJob

CRM · in production

A CRM to run processes and contacts end to end, with its own analytics and an interface each person configures their own way.

TrackingPosition kanban and contact graphA board to move each process through its stages, and a graph drawing who knows whom and where each opportunity came from.
EmailMessages land in the contact recordIt pulls each contact’s email and syncs it with their record, so the conversation and the history live in the same place as the process.
AnalyticsFunnel, timings and sources, hand-drawnStage conversion, average time per stage and source attribution, with d3 rather than a chart library. And every view is configurable: columns, sort and filters.
ReactViteSupabased3PWA · manifestCloudflare Analytics
manujob.delgadonieto.com →

Get in touch

Let's have a conversation.

manu@delgadonieto.com LinkedIn · /in/mdnieto Download CV ↓
Let's talk